Group Members:

Aliya Georgi
Oliver Englander
Francesca Sorrentino
Jenna Ansell
Zhe Chen
Yuepu Luo

Keywords

• HOLISTIC WELLNESS  

• CBD INFUSION  

• COMMUNITY 

Summary

Somni captures a growing market opportunity for wellness-driven sleep solutions, addressing the growing demand for products that improve sleep quality. Consumers are actively seeking effective sleep solutions, with burnout at record levels and the insomnia market projected to reach $6 billion by 2028. Additionally, CBD is gaining mainstream acceptance for relaxation and stress relief. By combining these elements, and using microencapsulation technology, Somni introduces CBD-infused sleepwear that merges relaxation, luxury, and sustainability. Beyond products, Somni fosters a holistic wellness community through curated bedtime ambient playlists, and future wellness retreats featuring exclusive meditative music events, enhancing engagement through innovation. Rest assured.