{"id":3313,"date":"2025-03-10T14:59:25","date_gmt":"2025-03-10T14:59:25","guid":{"rendered":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-2026\/?page_id=3313"},"modified":"2026-04-17T12:05:36","modified_gmt":"2026-04-17T11:05:36","slug":"business-project-helmit","status":"publish","type":"page","link":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/","title":{"rendered":"Business Project: HELMIT"},"content":{"rendered":"\n<div class=\"wp-block-group has-base-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-abafbc0d wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--small);padding-right:var(--wp--preset--spacing--small);padding-bottom:var(--wp--preset--spacing--small);padding-left:var(--wp--preset--spacing--small)\">\n<iframe loading=\"lazy\" \n  width=\"100%\" \n  height=\"500\" \n  allowfullscreen \n  allow=\"autoplay *\" \n  title=\"FBT Showcase 2024\" \n  src=\"https:\/\/uom.instructuremedia.com\/embed\/f5718d67-fdec-4f6e-887f-4e31239f5306\" \n  frameborder=\"0\">\n<\/iframe>\n\n\n\n<h3 class=\"wp-block-heading has-text-align-center has-accent-color has-text-color has-link-color wp-elements-11b20ef402f97d127b9e3cbdf6459492\"><a href=\"https:\/\/www.eventbrite.com\/e\/fashion-business-technology-class-of-2026-showcase-tickets-1984870312536?aff=ebdssbdestsearch&amp;_gl=1*1mbip15*_up*MQ..*_ga*Nzk0MzQxODYzLjE3NzM4NDA3MDI.*_ga_TQVES5V6SH*czE3NzM4NDA3MDEkbzEkZzAkdDE3NzM4NDA3MDEkajYwJGwwJGgw\">Student projects go live on Tuesday 12th May \u2014 explore what\u2019s coming and register now to be first in line.<\/a><\/h3>\n\n\n\n<h2 class=\"wp-block-heading has-base-5-color has-text-color has-link-color wp-elements-1abcb8d3bc918622be49d3a0b20629cc\">Team Members:<\/h2>\n\n\n\n<p class=\"has-base-5-color has-text-color has-link-color wp-elements-995ae2b0ac2750f9b369f37dd14075bf\"><strong><strong>Serena Osborne<\/strong><br><strong>Molly Savage<\/strong><br>Lily-May Ioannides-Beer<br><strong>Yike Li<\/strong><br><strong>Anate Jobi<\/strong><br><strong>Leila Baytug (Nelson)<\/strong><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-base-5-color has-text-color has-link-color wp-elements-7252befed51852d0ed91a9c3b76560ed\">Keywords<\/h2>\n\n\n\n<ul style=\"color:#7f7f7f\" class=\"wp-block-list has-text-color has-link-color wp-elements-07388fe5473b732c039be9bf0ec782f4\">\n<li>SAFETY FIRST<\/li>\n\n\n\n<li>LIFESTYLE-LED INNOVATION<\/li>\n\n\n\n<li>EMPOWERMENT<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-base-5-color has-text-color has-link-color wp-elements-35aa165d9fdf0c3df59c9e6e2b4c74e1\">Summary<\/h2>\n\n\n\n<p class=\"has-text-align-left has-text-color has-link-color wp-elements-7222b655ad01746275ebf58ae920fde5\" style=\"color:#7f7f7f\">HELMIT is the new&nbsp;\u201cit&nbsp;girl\u201d&nbsp;helmet&nbsp;&#8211;&nbsp;the first genuinely fashion-forward helmet on the market, redefining urban cycling for a style-conscious generation. Our mission is to prove that safety and style do not have to be mutually exclusive, combining certified protection with&nbsp;lifestyle-led innovation.&nbsp;Created&nbsp;for everyday wear, HELMIT reduces helmet hair while integrating seamlessly into outfits through full customisability.&nbsp;We&nbsp;address&nbsp;the&nbsp;key frustrations of&nbsp;urban&nbsp;cycling, transforming the helmet from something riders avoid into something they want to wear. More than&nbsp;just&nbsp;a product, HELMIT&nbsp;represents&nbsp;a cultural shift&nbsp;&#8211;&nbsp;empowering our community to feel confident and protected every time they ride.&nbsp;&nbsp;<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Student projects go live on Tuesday 12th May \u2014 explore what\u2019s coming and register now to be first in line. Team Members: Serena OsborneMolly SavageLily-May Ioannides-BeerYike LiAnate JobiLeila Baytug (Nelson) Keywords Summary HELMIT is the new&nbsp;\u201cit&nbsp;girl\u201d&nbsp;helmet&nbsp;&#8211;&nbsp;the first genuinely fashion-forward helmet on the market, redefining urban cycling for a style-conscious generation. Our mission is to prove [&hellip;]<\/p>\n","protected":false},"author":78,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-3313","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business Project: HELMIT - FBT Graduate Showcase 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Project: HELMIT - FBT Graduate Showcase 2026\" \/>\n<meta property=\"og:description\" content=\"Student projects go live on Tuesday 12th May \u2014 explore what\u2019s coming and register now to be first in line. Team Members: Serena OsborneMolly SavageLily-May Ioannides-BeerYike LiAnate JobiLeila Baytug (Nelson) Keywords Summary HELMIT is the new&nbsp;\u201cit&nbsp;girl\u201d&nbsp;helmet&nbsp;&#8211;&nbsp;the first genuinely fashion-forward helmet on the market, redefining urban cycling for a style-conscious generation. Our mission is to prove [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/\" \/>\n<meta property=\"og:site_name\" content=\"FBT Graduate Showcase 2026\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-17T11:05:36+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/business-project-helmit\\\/\",\"url\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/business-project-helmit\\\/\",\"name\":\"Business Project: HELMIT - FBT Graduate Showcase 2026\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-2026\\\/#website\"},\"datePublished\":\"2025-03-10T14:59:25+00:00\",\"dateModified\":\"2026-04-17T11:05:36+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/business-project-helmit\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/business-project-helmit\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/business-project-helmit\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-show\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Business Project: HELMIT\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-2026\\\/#website\",\"url\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-2026\\\/\",\"name\":\"FBT Graduate Showcase 2026\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.sites.se.manchester.ac.uk\\\/fbt-2026\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Business Project: HELMIT - FBT Graduate Showcase 2026","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/","og_locale":"en_GB","og_type":"article","og_title":"Business Project: HELMIT - FBT Graduate Showcase 2026","og_description":"Student projects go live on Tuesday 12th May \u2014 explore what\u2019s coming and register now to be first in line. Team Members: Serena OsborneMolly SavageLily-May Ioannides-BeerYike LiAnate JobiLeila Baytug (Nelson) Keywords Summary HELMIT is the new&nbsp;\u201cit&nbsp;girl\u201d&nbsp;helmet&nbsp;&#8211;&nbsp;the first genuinely fashion-forward helmet on the market, redefining urban cycling for a style-conscious generation. Our mission is to prove [&hellip;]","og_url":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/","og_site_name":"FBT Graduate Showcase 2026","article_modified_time":"2026-04-17T11:05:36+00:00","twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/","url":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/","name":"Business Project: HELMIT - FBT Graduate Showcase 2026","isPartOf":{"@id":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-2026\/#website"},"datePublished":"2025-03-10T14:59:25+00:00","dateModified":"2026-04-17T11:05:36+00:00","breadcrumb":{"@id":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/business-project-helmit\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/"},{"@type":"ListItem","position":2,"name":"Business Project: HELMIT"}]},{"@type":"WebSite","@id":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-2026\/#website","url":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-2026\/","name":"FBT Graduate Showcase 2026","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-2026\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"}]}},"_links":{"self":[{"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/pages\/3313","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/users\/78"}],"replies":[{"embeddable":true,"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/comments?post=3313"}],"version-history":[{"count":19,"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/pages\/3313\/revisions"}],"predecessor-version":[{"id":5005,"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/pages\/3313\/revisions\/5005"}],"wp:attachment":[{"href":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/wp-json\/wp\/v2\/media?parent=3313"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}