{"id":1704,"date":"2023-04-09T03:35:53","date_gmt":"2023-04-09T02:35:53","guid":{"rendered":"https:\/\/www.mub.eps.manchester.ac.uk\/fbt-show-2024\/?page_id=1704"},"modified":"2023-04-09T03:35:53","modified_gmt":"2023-04-09T02:35:53","slug":"petcampo-2","status":"publish","type":"page","link":"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/petcampo-2\/","title":{"rendered":"Business project: PetCampo"},"content":{"rendered":"<div id=\"pl-1704\" class=\"panel-layout\">\n<div id=\"pg-1704-0\" class=\"panel-grid panel-has-style\" data-style=\"{&quot;background&quot;:&quot;#ffffff&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;full_height&quot;:&quot;&quot;,&quot;bottom_margin&quot;:&quot;0px&quot;,&quot;cell_alignment&quot;:&quot;flex-start&quot;,&quot;equal_column_height&quot;:&quot;no&quot;,&quot;padding_bottom&quot;:&quot;40px&quot;,&quot;background_image&quot;:false,&quot;background_image_position&quot;:&quot;center top&quot;,&quot;background_image_style&quot;:&quot;cover&quot;,&quot;use_background_video&quot;:&quot;&quot;,&quot;video_overlay&quot;:&quot;none&quot;,&quot;fade_in&quot;:true,&quot;pause_after&quot;:&quot;120&quot;,&quot;pause_play_button&quot;:true,&quot;pauseplay_xpos&quot;:&quot;right&quot;,&quot;pauseplay_ypos&quot;:&quot;top&quot;}\">\n<div style=\"padding-bottom: 40px\" class=\"panel-row-style panel-row-style-for-1704-0\">\n<div id=\"pgc-1704-0-0\" class=\"panel-grid-cell panel-grid-cell-empty\" data-weight=\"0.15\"><\/div>\n<div id=\"pgc-1704-0-1\" class=\"panel-grid-cell panel-grid-cell-empty panel-grid-cell-mobile-last\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;vertical_alignment&quot;:&quot;auto&quot;}\" data-weight=\"0.7\"><\/div>\n<div id=\"pgc-1704-0-2\" class=\"panel-grid-cell panel-grid-cell-empty\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;vertical_alignment&quot;:&quot;auto&quot;}\" data-weight=\"0.15\"><\/div>\n<\/div>\n<\/div>\n<div id=\"pg-1704-1\" class=\"panel-grid panel-has-style\" data-style=\"{&quot;background&quot;:&quot;#ffffff&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;full_height&quot;:&quot;&quot;,&quot;bottom_margin&quot;:&quot;0px&quot;,&quot;cell_alignment&quot;:&quot;flex-start&quot;,&quot;equal_column_height&quot;:&quot;no&quot;,&quot;padding_bottom&quot;:&quot;40px&quot;,&quot;background_image&quot;:false,&quot;background_image_position&quot;:&quot;center top&quot;,&quot;background_image_style&quot;:&quot;cover&quot;,&quot;use_background_video&quot;:&quot;&quot;,&quot;video_overlay&quot;:&quot;none&quot;,&quot;fade_in&quot;:true,&quot;pause_after&quot;:&quot;120&quot;,&quot;pause_play_button&quot;:true,&quot;pauseplay_xpos&quot;:&quot;right&quot;,&quot;pauseplay_ypos&quot;:&quot;top&quot;}\">\n<div style=\"padding-bottom: 40px\" class=\"panel-row-style panel-row-style-for-1704-1\">\n<div id=\"pgc-1704-1-0\" class=\"panel-grid-cell panel-grid-cell-empty\" data-weight=\"0.15\"><\/div>\n<div id=\"pgc-1704-1-1\" class=\"panel-grid-cell panel-grid-cell-mobile-last\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;vertical_alignment&quot;:&quot;auto&quot;}\" data-weight=\"0.7\">\n<div id=\"panel-1704-1-1-0\" class=\"so-panel widget widget_custom_html panel-first-child panel-last-child\" data-index=\"0\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">[siteorigin_widget class=&#8221;WP_Widget_Custom_HTML&#8221;][\/siteorigin_widget]<\/div>\n<\/div>\n<div id=\"pgc-1704-1-2\" class=\"panel-grid-cell panel-grid-cell-empty\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;vertical_alignment&quot;:&quot;auto&quot;}\" data-weight=\"0.15\"><\/div>\n<\/div>\n<\/div>\n<div id=\"pg-1704-2\" class=\"panel-grid panel-has-style\" data-style=\"{&quot;background&quot;:&quot;#ffffff&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;full_height&quot;:&quot;&quot;,&quot;cell_alignment&quot;:&quot;flex-start&quot;,&quot;equal_column_height&quot;:&quot;no&quot;,&quot;padding_left&quot;:&quot;40px&quot;,&quot;padding_right&quot;:&quot;40px&quot;,&quot;background_image&quot;:false,&quot;background_image_position&quot;:&quot;center top&quot;,&quot;background_image_style&quot;:&quot;cover&quot;,&quot;use_background_video&quot;:&quot;&quot;,&quot;video_overlay&quot;:&quot;none&quot;,&quot;fade_in&quot;:true,&quot;pause_after&quot;:&quot;120&quot;,&quot;pause_play_button&quot;:true,&quot;pauseplay_xpos&quot;:&quot;right&quot;,&quot;pauseplay_ypos&quot;:&quot;top&quot;}\">\n<div style=\"padding-left: 40px;padding-right: 40px\" class=\"panel-row-style panel-row-style-for-1704-2\">\n<div id=\"pgc-1704-2-0\" class=\"panel-grid-cell\" data-weight=\"1\">\n<div id=\"panel-1704-2-0-0\" class=\"so-panel widget widget_sow-button panel-first-child\" data-index=\"1\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">[siteorigin_widget class=&#8221;SiteOrigin_Widget_Button_Widget&#8221;][\/siteorigin_widget]<\/div>\n<div id=\"panel-1704-2-0-1\" class=\"so-panel widget widget_sow-editor\" data-index=\"2\" data-style=\"{&quot;padding&quot;:&quot;10px 0px 0px 0px&quot;,&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"panel-widget-style panel-widget-style-for-1704-2-0-1\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<p>All information presented here is the students opinions based on answering a particular brief.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-1704-2-0-2\" class=\"so-panel widget widget_sow-editor\" data-index=\"3\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<div class=\"divider\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-1704-2-0-3\" class=\"so-panel widget widget_sow-editor\" data-index=\"4\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4><span style=\"color: #000000\">Team Members:<\/span><\/h4>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-1704-2-0-4\" class=\"so-panel widget widget_siteorigin-panels-builder\" data-index=\"5\" data-style=\"{&quot;padding&quot;:&quot;20px 0px 0px 0px&quot;,&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;,&quot;font_color&quot;:&quot;#000000&quot;}\">\n<div class=\"panel-widget-style panel-widget-style-for-1704-2-0-4\">\n<div id=\"pl-w644a7af092e83\" class=\"panel-layout\">\n<div id=\"pg-w644a7af092e83-0\" class=\"panel-grid panel-no-style\" data-style=\"{&quot;cell_alignment&quot;:&quot;flex-start&quot;,&quot;equal_column_height&quot;:&quot;no&quot;,&quot;background_image&quot;:false,&quot;background_image_position&quot;:&quot;center top&quot;,&quot;background_image_style&quot;:&quot;cover&quot;,&quot;use_background_video&quot;:&quot;&quot;,&quot;video_overlay&quot;:&quot;none&quot;,&quot;fade_in&quot;:true,&quot;pause_after&quot;:&quot;120&quot;,&quot;pause_play_button&quot;:true,&quot;pauseplay_xpos&quot;:&quot;right&quot;,&quot;pauseplay_ypos&quot;:&quot;top&quot;}\" data-ratio=\"1\" data-ratio-direction=\"right\">\n<div id=\"pgc-w644a7af092e83-0-0\" class=\"panel-grid-cell\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;vertical_alignment&quot;:&quot;auto&quot;}\" data-weight=\"0.25\">\n<div id=\"panel-w644a7af092e83-0-0-0\" class=\"so-panel widget widget_sow-editor panel-first-child\" data-index=\"0\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Yixin Zhang<\/h4>\n<p>EDI\/CSR<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-w644a7af092e83-0-0-1\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"1\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Wanting Zhang<\/h4>\n<p>Financial Director<\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pgc-w644a7af092e83-0-1\" class=\"panel-grid-cell\" data-weight=\"0.25\">\n<div id=\"panel-w644a7af092e83-0-1-0\" class=\"so-panel widget widget_sow-editor panel-first-child\" data-index=\"2\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Yiman Lyu<\/h4>\n<p>Managing<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-w644a7af092e83-0-1-1\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"3\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Yi Lyu<\/h4>\n<p>Commercial director<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pgc-w644a7af092e83-0-2\" class=\"panel-grid-cell\" data-weight=\"0.25\">\n<div id=\"panel-w644a7af092e83-0-2-0\" class=\"so-panel widget widget_sow-editor panel-first-child\" data-index=\"4\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Zihan Xu<\/h4>\n<p>Merchandising<\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-w644a7af092e83-0-2-1\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"5\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Dandan Wang<\/h4>\n<p>Marketing Director<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"pgc-w644a7af092e83-0-3\" class=\"panel-grid-cell\" data-weight=\"0.25\">\n<div id=\"panel-w644a7af092e83-0-3-0\" class=\"so-panel widget widget_sow-editor panel-first-child panel-last-child\" data-index=\"6\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4>Zinan Zhang<\/h4>\n<p>Marketing director<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-1704-2-0-5\" class=\"so-panel widget widget_sow-editor\" data-index=\"6\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;,&quot;margin&quot;:&quot;0px 0px 10px 0px&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4><span style=\"color: #000000\">Keywords<\/span><\/h4>\n<ul>\n<li>\n<h5><b>BUILDING INCLUSIVE COMMUNITY<\/b><\/h5>\n<\/li>\n<li>\n<h5><strong>WELLBEING<\/strong><\/h5>\n<\/li>\n<li>\n<h5><strong>SOCIAL INTERACTION<\/strong><\/h5>\n<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"panel-1704-2-0-6\" class=\"so-panel widget widget_sow-editor panel-last-child\" data-index=\"7\" data-style=\"{&quot;background_image_attachment&quot;:false,&quot;background_display&quot;:&quot;tile&quot;,&quot;background_image_size&quot;:&quot;full&quot;,&quot;border_thickness&quot;:&quot;1px&quot;,&quot;animation_offset&quot;:&quot;10&quot;,&quot;animation_iteration&quot;:&quot;1&quot;}\">\n<div class=\"so-widget-sow-editor so-widget-sow-editor-base\">\n<div class=\"siteorigin-widget-tinymce textwidget\">\n<h4><span style=\"color: #000000\">Summary<\/span><\/h4>\n<p>Our company is ready to launch an online pet outdoor products store combining with offline pop-up pet camping experiences and the long-term goal is to form a community that belongs to our brand, providing reliable and sustainable outdoor pet supplies as well as a platform for dog and individual social interaction. Providing emotional value to both customers and dogs is at the heart of what we do, and we pay attention to the mental health of pets while meeting the needs of dog lovers.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>[siteorigin_widget class=&#8221;WP_Widget_Custom_HTML&#8221;][\/siteorigin_widget] [siteorigin_widget class=&#8221;SiteOrigin_Widget_Button_Widget&#8221;][\/siteorigin_widget] All information presented here is the students opinions based on answering a particular brief. Team Members: &nbsp; Yixin Zhang EDI\/CSR Wanting Zhang Financial Director &nbsp; Yiman Lyu Managing Yi Lyu Commercial director Zihan Xu Merchandising Dandan Wang Marketing Director Zinan Zhang Marketing director Keywords BUILDING INCLUSIVE COMMUNITY WELLBEING SOCIAL INTERACTION Summary [&hellip;]<\/p>\n","protected":false},"author":74,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1704","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business project: PetCampo - FBT Graduate Showcase 2026<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.sites.se.manchester.ac.uk\/fbt-show\/petcampo-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business project: PetCampo - FBT Graduate Showcase 2026\" \/>\n<meta property=\"og:description\" content=\"[siteorigin_widget class=&#8221;WP_Widget_Custom_HTML&#8221;][\/siteorigin_widget] [siteorigin_widget class=&#8221;SiteOrigin_Widget_Button_Widget&#8221;][\/siteorigin_widget] All information presented here is the students opinions based on answering a particular brief. 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